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Fundraising & Board Development: Academic-Year Courses

About the Certificate Program (main)
Course Descriptions (all)
Academic-Year Courses (Fall, Spring)
About the Instructors

Spring 2013 | Fall 2013

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SPRING 2013 Certificate Courses

Costs
In addition to the tuition, there is a $25 nonrefundable registration fee paid once per semester.

Registrations are still being accepted for the following courses, which take place in May:

Fundraising Communications
Cultivate positive communications in reports, site visits, and thank-you letters. Learn how and when to approach corporations and foundations for gifts and how to make your proposal stand out. Review materials typically produced by a development officer: newsletters, annual reports, brochures, annual appeals, and website content. Learn how to work with freelancers and printers.
HCE9071.10 / $149
HCE9071.11 / $125 (ADO members, Purchase College employees and alumni)
Instructor: Lucille Geraci-Miranda
Sat., 9 a.m.–2 p.m.
May 11 (1 session)
Room: Social Sciences, Room 1002

 

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FALL 2013 Certificate Courses

Costs / Early Registration Discount
In addition to the tuition, there is a $25 nonrefundable registration fee paid once per semester. The early registration discount applies to registrations received (paid in full) by August 23.

Starting a Development Program
Understand the roles of the nonprofit board, executive director, and development director in establishing and attaining development goals. Address the major concepts of the fundraising pyramid, the giving cycle, and charitable giving standards. Examine ethics and laws addressing the nonprofit responsibility in protecting donor interests, respecting the intent of their gifts, and accountability to donors and the public. Understand the composition and duties of nonprofit boards. Learn how strategic plans and development plans are interrelated.
HCE9067.10 / $239
HCE9067.11 / $215 (ADO members, Purchase employees and alumni, and early registration discounts)
Instructor: Sharon Danosky
Tues., 6:30–9:30 p.m.
Sept. 24–Oct. 15 (4 sessions)
Library Room 0012 

Grant/Proposal Writing
Learn to research and write proposals that get funded. Explore relevant funding sources: corporate, foundation, and government. Construct coherent proposals by creating effective cover sheets, narratives, background pages, and both stakeholder and third-party evaluation plans. Discover the most efficient research methods. Examine the criteria that funders use to determine whether grant proposals are funded or rejected.
HCE9055.10 / $299
HCE9055.11 / $275 (ADO members, Purchase employees and alumni, and early registration discounts)
Instructor: William Jeffries
Thurs., 6:30–9:30 p.m.
Sept. 26–Oct. 24 (5 sessions)
Library Room 0012 

The Principles of Fundraising
Address various approaches to fundraising for the nonprofit organization, including the annual giving campaign, special events, major gift solicitation, planned giving options, capital campaigns, and donor recognition. Learn techniques to develop and manage volunteer programs. Obtain practical guidelines for identifying potential donors, handling the “ask” meeting, providing donor recognition, and utilizing your board effectively. Become familiar with various types of life income gifts and understand the interests of the major players: prospect, development office, financial planner, attorney, accountant, and bank.
HCE9068.10 / $299
HCE9068.11 / $275 (ADO members, Purchase employees and alumni, and early registration discounts)
Instructor: Laura Goodwin
Thurs., 6:30–9:30 p.m.
Nov. 7–Dec. 12 (5 sessions; no class Nov. 28)
Library Room 0012

Fundraising Strategies and Tactics
Develop an integrated and effective development plan for an organization of your choice. Address ways to identify and approach potential donors for them. Understand how and when to approach corporations and foundations for gifts. Learn to access data for planning, solicitation, record keeping, and reporting.
HCE9056.10 / $239
HCE9056.11 / $215 (ADO members, Purchase employees and alumni, and early registration discounts)
Instructor: Sharon Danosky
Tues., 6:30–9:30 p.m.
Nov. 12–Dec. 3 (4 sessions)
Library Room 0012 

Hybrid Electives: Fall 2013
Social Media Marketing: Strategies and Tactics (counts as two electives)

Online Electives
Offered by the Nonprofit Management Certificate Program:

Budgeting in a Nonprofit Organization
How to Read a Nonprofit Financial Statement
Principles of Marketing for Nonprofit Organizations
Leadership in a Nonprofit Organization
Strategy for Nonprofit Organization

Updated May 9, 2013