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Home / Academic Programs / LSCE / Credit Courses / Arts Management (Fall/Spring)

Continuing Education - Undergraduate Credit
Courses

Fall 2015 Credit Courses: Arts Management

Certificate Program in Arts Management: Credit and Noncredit

About the Course Prerequisites
Prerequisites on these courses apply to students in the arts management certificate program. Students pursuing the bachelor’s degree or minor in arts management, offered through the School of the Arts, should refer that program site.

online courses icon**Cancelled* Fundamentals of Arts Management
This introductory survey provides an overview of arts management, preparing students for upper-level courses in the arts management program. Topics include arts leadership and management philosophy, organizational structure, financial practices, strategic planning and programming, marketing and public relations, funding and capitalization, volunteerism, and arts and entertainment law. Attention is given to the application of management principles common to arts organizations in both the nonprofit and commercial sectors.
Note: This course is 100 percent online; please visit www.purchase.edu/online for details.
Prerequisite: Permission of instructor
AMG1100 / 4 credits
Noncredit option: $625
Elizabeth Edelson
Aug. 31–Dec. 17

online courses iconMarketing the Arts
Provides an overview of fundamental marketing concepts and strategies relevant to promoting artists, events, and creative products. Topics include market research, audience development, traditional advertising, digital campaigns, public relations, branding, strategic partnerships, and grassroots initiatives. Using real-world examples and current trends, students develop foundational knowledge of the theory and practice of arts marketing.
Note: This course is 100 percent online; please visit www.purchase.edu/online for details.
Prerequisite: AMG 1100 or permission of instructor
AMG3520 / 4 credits
Noncredit option: $625
Barbara Escobar
Aug. 31–Dec. 17

Internship in Arts Management
This internship provides students with practical experience in the field, a professional résumé credit, and the opportunity to assess their future career potential in visual, media, or performing arts management. A minimum of 112.5 on-site internship hours and an academic project (defined by the faculty sponsor) are required. Limited to nonmatriculated students enrolled in the arts management certificate program.
Before registering, students must: (a) schedule an in-person or phone appointment with the certificate advisor in the School of Liberal Studies & Continuing Education—call (914) 251-6500 to schedule an appointment; (b) research and secure their sponsoring organization; and (c) complete a learning contract.
Prerequisite: AMG 1100, AMG 3520, and permission of instructor
AMG3995 / 3 credits
Cynthia Marino-Sicat
By appointment
Aug. 31–Dec. 14

Updated August 10, 2015

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